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White paper points out the drop in pipeline performance; suggests a new direction is necessary

Taking a market-by-market approach to maximizing value after loss of exclusivity

Small changes in contract terms can have large consequences in net revenue

Life sciences CFOs can address growing cost pressures through decision support centralization

Recognizing the realities of how new product launches enter the market

Regional pharmacy benefit manager is on a growth curve

CLM Matrix system exploits Microsoft SharePoint platform

Generics claim 78% of US market; prescriptions dispensed were up slightly, but doctor visits declined in 2010

Cost dominates the payer and physician perspective, manufacturers look to outcomes, while patients see little value in outcomes