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March 03, 2010
More and more parts of the healthcare industry are connecting
December 23, 2009
The emergence of specialty pharmacies, with fundamental differences from other types of pharmacy providers, warrants the establishment of manufacturer relationships
Drug companies should keep a goal of effective communications as the priority in medical publications
FDA struggles with the new world of social media
November 07, 2009
New technologies are creating a powerful link between patients and healthcare providers. This Connected Health World has implications for pharmaceutical business practices
Aggressive cost competition and the continuing growth of generic substitution will separate retailers’ interests from manufacturers’
The desire to compare drugs’ efficacy is shifting from a purely medical decision to a financial one
October 11, 2009
Under the theme of personalized medicine, in vitro diagnostics will play an increasingly important role in new drug entries and new therapies
Better internal collaboration within companies is critical to improving the vital physician-rep relationship