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How artificial intelligence and real-world data has not just helped predict patient behavior, but has also been successful at the point-of-care for life sciences companies.  

Applying AI Case Studies in Pharma 

How biopharma commercial teams can leverage machine learning techniques to improve targeting of HCPs and patients

The Value of ML in Customer Targeting

How privacy and technology literacy can coexist behind a blockchain-based approach  to patient data analytics and control   

Patient Data: Solving Ownership Question

How artificial intelligence is improving the patient experience

Succeeding with Fit-for-Purpose AI

How digital adoption is driving pharmacovigilance

Advancing PV Operations and Patient Safety through Innovation

Ten-year digital partnership aims to enhance patient experience 

Veeva, Merck Sign Long-term Digital Strategy Agreement

Healthcare marketing agency acquisition augments company’s commercialization portfolio

Indegene Inks Deal for CultHealth

Expected to improve patient centricity, simplify clinical development process through commercialization

Phesi Launches Integrated SaaS Platform

Powered by tech company’s platform that strives to accelerate clinical development, commercialization of new therapies

Patient Support