Pharma Pulse 4/14/25: How Deep Will Medicaid Cuts Go? Resonating with Younger Demographics & more

Resonating with Younger Demographics While Maintaining Medical Accuracy & Sensitivity

Amy Hessels, Bayer‘s vice president of marketing, talks about how to engage younger demographics and how the Your Decision campaign contributes to broader conversations about women's reproductive autonomy and healthcare access.

Medicaid Cuts: How Deep Will They Go?

Republicans are aiming for major reductions in federal spending, and Medicaid seems a likely target. But the politics of Medicaid are tricky as the program has expanded and covered more people.

Drug Tariffs Will Harm Patients, AstraZeneca Chairman Says

Tariffs on pharmaceuticals would hurt patients and drugs should be exempt from these levies, AstraZeneca Plc’ Chairman Michel Demaré said.

Personalized Medicine Market Forecast Report and Company Analysis 2025-2033

The "Personalized Medicine Market Size and Share Analysis - Growth Trends and Forecast Report 2025-2033" report has been added to ResearchAndMarkets.com's offering. The market is expected to reach US $1 trillion by 2033 from US $546.97 billion in 2024, with a CAGR of 7.05% from 2025 to 2033.

Kimberly Westrich on LinkedIn

Shout out to Amanda Bellitti, LSW and Dolores Garcia-Hoffman for an excellent and thought-provoking presentation on a topic that doesn't get as much attention as it should!

Have news you want us to share in Pharma Pulse? Reach out to Editor Miranda Schmalfuhs