Topics

Articles

Blue Cross/Blue Shield PBM says seven steps help manage costs

Prime Therapeutics sets the parameters of specialty-drug purchasing discussions

While riding the same downturn as overall pharma sales-rep headcount, contract sales organizations (CSOs) have invested in IT competency and marketing services to meet client needs

CSOs broaden their palette of service offerings

Social media's other challenges

Essential for approving some new products, biomarkers are becoming integrated with patient therapies

Biomarkers and companion diagnostics expand drug potential

Company will provide services to manage data and terms of sales contracts

Covance builds out its managed-markets advisory service

Demonstration of second-generation IKnowMed EHR; over 90 studies involve US Oncology Network researchers

At ASCO meeting, McKesson showcases US Oncology capabilities

Merger combines Qforma's local analytics with SkilaMederi's national perspective

SkilaMederi and Qforma merge, hoping to make a powerhouse in prescriber-influence analytics

Attain Med, Inc., KeySource Medical, and Top Rx now represented in HDMA leadership

HDMA elects new directors to its board; Boehringer Ingelheim exec wins Nexus Award

Given the profound changes in the pharmaceutical commercial model, sales and marketing must deliver integrated customer experiences across channels and adapt through real-time insights

Commercial Channels